商务涉外礼仪高级研修班（上海，9月18日）
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商务涉外礼仪高级研修班（上海，9</SPAN>月18</SPAN>日）</SPAN></SPAN> 【培训日期】</SPAN>2009</SPAN>年9</SPAN>月18</SPAN>日</SPAN></SPAN> 【培训地点】</SPAN>上海</SPAN></SPAN> 【培训对象】</SPAN>外贸人士、涉外商务人士、企业中高层管理人员等</SPAN></SPAN> 【课程背景】</SPAN></SPAN> 很多商务人士，经常会在国际商务交流中因不了解中西方文化背景下的礼仪差异而出洋相。事情虽小，但对个人和公司的形象都会有意想不到的的影响。</SPAN></SPAN> </SPAN> 【课程收益】</SPAN></SPAN> ■</SPAN>可助你在国际商务场合表现大方得体，提高你待人接物的信心 </SPAN></SPAN> ■</SPAN>与国际商务伙伴沟通顺畅 </SPAN></SPAN> ■</SPAN>了解东西方差异</SPAN></SPAN> </SPAN> 【课程大纲】</SPAN></SPAN> 模</SPAN>块</SPAN>一：</SPAN>涉</SPAN>外商</SPAN>务</SPAN>社交礼</SPAN>仪</SPAN></SPAN> ■在涉外活动中留下美好的第一印象</SPAN></SPAN></SPAN> ■涉外礼仪的5</SPAN>大特点</SPAN></SPAN> ■涉外活动中应遵循的原则</SPAN></SPAN> ■见面礼仪,</SPAN>称呼礼仪,</SPAN>介绍礼仪</SPAN></SPAN> ■涉外商务着装礼仪—</SPAN>尊重自己,</SPAN>尊重他人</SPAN></SPAN> ■交换名片的礼仪</SPAN></SPAN> ■沟通礼仪:</SPAN></SPAN> </SPAN>Soften </SPAN>Smile Open Forward Tone Eye contact Nod</SPAN> ■商务酒会礼仪</SPAN></SPAN> ■收发电子邮件礼仪</SPAN></SPAN> ■告别礼仪</SPAN></SPAN> </SPAN> 模</SPAN>块</SPAN>二：欧盟主要国家礼</SPAN>仪</SPAN></SPAN> ■欧盟简介</SPAN></SPAN> ■欧洲简介</SPAN></SPAN> ■主要国家社交商务礼仪:</SPAN></SPAN> ■意大利</SPAN></SPAN> ——和总经理直接谈生意成交居多 </SPAN></SPAN> ——不大注重约会的准时，前往拜访一定要先预约</SPAN></SPAN> ——主餐在中午，一顿午餐能延续两三个小时 </SPAN></SPAN> ——……</SPAN></SPAN> </SPAN> ■西班牙</SPAN></SPAN> ——商务着装:</SPAN>保守式样西装，内穿白衬衫，打保守式样的领带。</SPAN></SPAN> ——通常在晚间赴宴或参观剧院也不是盛装出现。 </SPAN></SPAN> ——时间观念:</SPAN>西班牙人只有在看斗牛时才准时到达。许多西班牙商人不知“</SPAN>守时”</SPAN>为何物</SPAN></SPAN> ——……</SPAN></SPAN> </SPAN> ■德国</SPAN></SPAN> ——对本国产品充满信心，坚持己见。商谈中，常以本国产品来作为衡量的标准。</SPAN></SPAN> ——靠自己的技巧、知识来做生意。</SPAN></SPAN> ——交易以信用交易居多，不大使用支票来支付。</SPAN></SPAN> ——……</SPAN></SPAN> </SPAN> ■英国</SPAN></SPAN> ——谈生意态度须保守、谨慎。初次见面或在特殊场合，表示赞同与祝贺时，才相互握手。</SPAN></SPAN> ——职业感强烈。选择了一种职业，就一定要让自己的业务精益求精。</SPAN></SPAN> ——商务交往中，重交情，不刻意追求物质。 </SPAN></SPAN> ——……</SPAN></SPAN> </SPAN> ■法国</SPAN></SPAN> ——法国人最爱美</SPAN></SPAN> ——女士第一</SPAN></SPAN> ——注重礼节和礼仪，乐于助人</SPAN></SPAN> ——……</SPAN></SPAN> </SPAN> ■瑞典</SPAN></SPAN> ——建议穿西装，并且事先最好先订好约会再见面。</SPAN></SPAN> ——见面和告别时要握手。告别时先握手，不要穿好外衣后再握手。</SPAN></SPAN> ——客人坐在主人左边，席间对方多半会正式</SPAN></SPAN> ——祝酒。如你是主客，起立向女主人正式回敬祝酒。离开餐桌前要向主人表示感谢。</SPAN></SPAN> ——……</SPAN></SPAN> </SPAN> 模</SPAN>块</SPAN>三：北美</SPAN>简</SPAN>介</SPAN></SPAN> ■北美国家</SPAN></SPAN> ■主要国家礼仪</SPAN></SPAN> ■美国</SPAN></SPAN> ——不大讲究穿戴。但正式场合，比较讲究礼节。 </SPAN></SPAN> ——接见美国客户时，要讲究服饰，注意整洁，穿着西装较好，特别是鞋要擦亮，手指甲要清洁。</SPAN></SPAN> ——较少握手，时常是点头微笑致意，礼貌地打招呼即可。</SPAN></SPAN> ——……</SPAN></SPAN> </SPAN> ■加拿大</SPAN></SPAN> ——拉着打开的门，让你后面的人先通过，这种礼仪会受人赞赏。 </SPAN></SPAN> ——向过路人或电梯里遇到的陌生人微笑和说声“Hi”</SPAN>，表现友善的姿态。 </SPAN></SPAN> ——第一次见面，握手和互问一句“</SPAN>你好吗？”(How are you?)</SPAN>，谈话完毕之后，通常会说一句： “</SPAN>祝你有一个愉快的一天／晚上／周末。”</SPAN>（"have a nice day/evening/weekend") </SPAN></SPAN> ——……</SPAN></SPAN> </SPAN> 模</SPAN>块</SPAN>五：日本礼</SPAN>仪</SPAN></SPAN> ■彬彬有礼礼仪, </SPAN>特点:</SPAN>敬</SPAN></SPAN> ■注重</SPAN>细节</SPAN></SPAN> ■</SPAN>对</SPAN>事不</SPAN>对</SPAN>人</SPAN></SPAN> ■待人接物</SPAN>态</SPAN>度</SPAN>认</SPAN>真</SPAN>,</SPAN>敬</SPAN>业</SPAN></SPAN> ■注重</SPAN>过</SPAN>程管理</SPAN>,</SPAN>相信好的</SPAN>过</SPAN>程会</SPAN>带</SPAN>来好的</SPAN>结</SPAN>果</SPAN></SPAN> ■准</SPAN>备</SPAN>工作充分</SPAN>(</SPAN>尤其是</SPAN>谈</SPAN>判前的</SPAN>调</SPAN>研</SPAN>)</SPAN> ■待人接物低姿</SPAN>态</SPAN></SPAN> ■见面多以鞠躬为礼 |